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Enter Yarn, the chat-fiction app bringing characters and storylines to life in today’s most popular reading format. Each Yarn story is told through text messages with photos and videos, across genres including romance, mystery, thriller, horror, dating and more.

Tap through a suspenseful horror starring celebrity influencers, listen in on a group chat about an embarrassing first date or stay on top of the latest trends with riddles, memes and horoscopes. With new stories released daily, it’s no wonder the average user reads 56 minutes in their first week, entering the app 4 times a day for two minutes per session.

Below is the Apple App Store video I created for Yarn!